And in thanks to the dramatic COVID- pandemic that has radically changed the habits of most Internet users this concept is more current than ever and closely linked to the user experience UX . But what is it about? Very simple: the user his experiences his needs but above all the evolution of his search behavior have assumed a leading role becoming the pivot on which the new Google algorithms rotate to determine validity websites and web content.
Fully understanding how phone number list the target audience thinks by creating content that primarily follows their search intent and makes the user experience optimal is a winning tactic. The first fundamental step therefore is to understand who your reference users are - the so-called buyer personas and the reasons search intent for which they are carrying out a particular search. Having this objective clear helps to create clear content able to precisely answer the customer's questions and why he has come to consult a particular page. "The user his experiences his needs the evolution of his search behavior are the pivot on which the new Google algorithms rotate to determine the validity of modern websites.
Daniel-round Growth marketing and sales expert Back to index SEO what are the trends to keep an eye on It is not at all easy to extricate oneself in the SEO field. Just think that there are more than . billion websites and there are over Google ranking parameters in constant evolution to determine the positioning of a website in the SERP . Knowing all the factors that come into play in this scenario is a good starting point for implementing an effective SEO plan. in the past in marketing strategies is increasingly at the center of SEO tactics this is accompanied by some new trends that will play a role of primary importance during . Let's not forget that a well-positioned and user-friendly website is the foundation of any good strategy.